Local SEO ServicesLocal SEO is key for 'bricks and mortar' businesses and multi-branch brands alike. Personalised search dictates that 'a local presence' gives businesses a key strategic advantage. One of the biggest weapons smaller ‘bricks and mortar’ businesses have over large brands is that of ‘local SEO’. Increasingly Google is showing personalised and localised results to those searching for services online, which means that those businesses with NAPs (name, address, phone numbers) connected to a specific area are much more likely to appear
Get Your Business Found Locally
One of the biggest weapons smaller ‘bricks and mortar’ businesses have over large brands is that of ‘local SEO’.
Increasingly Google is showing personalised and localised results to those searching for services online, which means that those businesses with NAPs (name, address, phone numbers) connected to a specific area are much more likely to appear.
There are a number of ways to increase visibility for a local business, or even a large brand with many branches, to ensure that your organisation shows up when people search for products or services that you provide when they are local to you. It’s not just when they type in the service and location either. Even generic terms searched for such as the service you provide but without adding the location or area they are interested in seeking services from. Priority is given to businesses near to the searcher, and even more so on mobile devices as 56% of on-the-go queries have local intent and search engines know this. Increasingly the search engines are taking into consideration where web searchers are based geographically when they show ranked results, with the most ‘local’ businesses nearby showing up.
Move It Marketing offer a complete ‘local search strategy’ solution to get your business found. Our strategy goes beyond just adding your site to a few local directories. It involves a whole holistic approach to associating your brand with a location, and emphasising that your business is an ‘entity’ (a thing) to Google and other search engines.
Get in touch with us to discuss ‘localising’ your branches or local business with our winning local SEO strategies.
Search engine optimisation is our forte, with over 10 years experience in the field and working with leading brands as well as startups and strong SMEs. Contact us to find out more about how we can help you.
Other Digital Marketing Services
Move It Marketing provide a range of online digital marketing services which include the following:
- SEO Search Engine Optimisation
- PPC Pay Per Click Search Engine Marketing
- Social Media Marketing
- Digital Marketing Strategy
- Consultancy For In-House Digital Marketing Teams
- SEO Training
- Technical SEO and audits
- Content and Editorial SEO audits
- Content Marketing
- Google Manual Penalty Recoveries
- Blogger Outreach Campaigns