Dawn Anderson - Founder and International SEO and Web Marketing Consultant
Dawn Anderson is the founder of international SEO consultancy and digital marketing agency, Move It Marketing.
Dawn is also a lecturer on digital marketing strategy, SEM and marketing analytics at Manchester Metropolitan University.
Dawn is also an international conference speaker (UK, US, AUS, IT), covering advanced technical SEO and digital marketing topics. Dawn speaks at some of the leading global search marketing conferences, including Pubcon (Las Vegas and Florida), SASCON, Brighton SEO, SMX (London and San Jose), MozCon and State of Search.
She has been in SEO for 11+ years and works with leading brands providing digital marketing and SEO strategy across a number of sectors. She is also a Northern Digital, UK, EU and US Search Awards Judge as well as a UK Content Marketing Awards Judge.
Dawn is qualified in digital marketing strategy with both a Pg Dip DigM (IDM) and a Master of Science (MSc) (Digital Marketing Strategy).
Dawn is also a Fellow of The Institute of Digital Marketing (FIDM)
Dawn is also an SEO Bootcamp Workshop trainer for General Assembly and Search Marketing Expo.
Dawn also contributes to leading search marketing industry publications such as Search Engine Land, Search Engine Journal, The SEMPost, State of Digital and Smart Insights.
In addition to providing ongoing SEO consultancy for brands and startups, Dawn also undertakes advanced forensic technical SEO audits, leaving no stone unturned. She has researched and presented at many conferences on advanced technical SEO topics and digital marketing strategy. Dawn also contributes regularly with webinars on search marketing.
Dawn's past conference presentations can be found on Slideshare.
Ali Bishop - PR Consultant
Ali Bishop is a highly experienced Communications Consultant with a demonstrated 15 year history of working in the marketing and public relations industry.
Alison is highly skilled in marketing management, event management, and copywriting and writing online content.
Alison is a strong media and communication professional with NCTJ and Chartered Institute of Marketing qualifications (CIM).
Alison has worked with leading brands across a number of sectors including the food, travel, auto, and finance industries.
Alison specialises in formulation of PR strategy (both online and offline), content marketing strategy, opportunity research, white paper development and press liaison.
Scott Maxwell - Paid Search Consultant
Scott Maxwell is a highly experienced paid search advertising consultant. Scott has worked in advertising since 1992. Scott has led paid search advertising teams at some of the largest and leading global advertising agencies. Scott has worked with a vast range of clients across several sectors ranging from ecommerce to lead generation, to fashion and beauty to sports betting. Scott has managed portfolios with teams combining 20 clients simultaneously and with budgets exceeding 700k.
Past clients Scott has managed paid search strategy for include Waitrose, Money4Gold, Aion Gaming, Paramount Pictures, Sony Mobile Phones and Universal Music.